NorLand Limited Website

Unifying 15 Construction Brands into One Digital Powerhouse

Imagine trying to tell the story of 15 different construction businesses—each with its own unique expertise, projects, and personality—all while making it clear they’re part of one impressive family. That’s exactly what NorLand Limited asked us to do. Instead of having 15 separate websites going in different directions, they wanted one powerful digital platform that would show how these specialized teams work together to tackle complex construction challenges.

Industry

Construction

Scope of Work

  • Brand Management
  • Content Management
  • Content Strategy
  • Copywriting
  • User Experience & Ui
  • UX Strategy
  • Web Development

Navigation That Just Makes Sense

We created a navigation system that feels natural – like having a knowledgeable guide who knows exactly where everything is. Whether you’re interested in one specific NorLand business or want to see how they all fit together, finding your way around is intuitive and smooth. The best part? You’re never more than a click away from discovering how NorLand’s businesses complement each other.

Every Business Shines While Playing on the Same Team

Think of it as giving each business its own chapter in NorLand’s story. Every business unit has space to showcase what makes them special, while clearly being part of the larger NorLand narrative. We used design to strike that perfect balance – distinct enough to stand out, consistent enough to feel like family.

Projects That Show the Power of Collaboration

Instead of just listing projects, we built a project showcase that demonstrates how NorLand’s businesses join forces to tackle complex challenges. Visitors can explore projects through different lenses – by business unit, type of work, or industry – and see firsthand how collaboration leads to impressive results.

Making Connections Simple and Smart

Whether you’re exploring career opportunities or reaching out with a project inquiry, nobody likes a digital runaround. We created streamlined systems for both job seekers and potential clients. The careers platform lets candidates easily discover opportunities across all 15 businesses in one place, while the behind-the-scenes connection to their HR platform ensures messages reach the right team quickly. It’s about making connections – whether for a future career or a business opportunity – straightforward and efficient.

Perry and the team at Red Rocket have been invaluable partners in shaping NorLand’s digital presence for nearly a decade. They worked with us to design and launch our websites many years ago and have been instrumental in managing and improving them ever since. More recently, they played a key role in our transition from a dozen individual websites to a single, unified platform—a major step forward for our company. Beyond their technical expertise, what truly sets them apart is their willingness to go above and beyond. They consistently provide thoughtful recommendations, insightful tips, and strategic advice. Their dedication, problem-solving approach, and deep understanding of our needs have made a lasting impact, and we’re grateful for their ongoing partnership.

Kaelan Maass

Marketing and Digital Media Coordinator - NorLand Limited

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